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Service 03 · Specialist

Unf-ck your ecommerce website.

Shopify, WooCommerce, BigCommerce, Magento. When your store crashes during sale spikes, bleeds revenue at checkout, or drops payments, we find it, fix it, stop the leak. Audit-first, so the quote reflects the findings, not the sales pitch.

Start with the £250 audit Send us a URL

Platforms

Whatever your stack. we've broken it open.

  • 01

    Shopify / Shopify Plus

    Liquid customisation, app bloat, checkout flows.

  • 02

    WooCommerce

    Plugin conflicts, performance, payment integrations.

  • 03

    BigCommerce

    Headless storefronts, Stencil themes, API integrations.

  • 04

    Magento / Adobe Commerce

    Enterprise rescue territory, usually.

What you actually get

Four outcomes. revenue-weighted.

  • 01

    Checkout that actually closes

    Payment-gateway fraud rules corrected. Abandoned-cart recovery switched on. Stress-tested against concurrent-session load. The drop-off you can't see today becomes the revenue you didn't realise you were losing.

  • 02

    Performance on revenue-bearing pages

    PDPs, cart, checkout all hit mobile LCP under 2.5s. Images optimised (WebP / AVIF, responsive srcsets). Third-party scripts audited and deferred. Under-3-second-purchase-funnel as minimum, not aspiration.

  • 03

    Stability under sale spikes

    Staging load tests before launch weekends. Autoscaling configured. No more 'the site always goes down on Black Friday because it's Black Friday'. Scale is a solved problem; you just have to solve it.

  • 04

    Measurement that connects to revenue

    Enhanced Ecommerce tracking correct. GA4 events firing once, not three times. Conversion attribution you can trust. What the marketing team sees matches what the accountant sees.

How it works

Five steps, revenue-first.

Full ecommerce process
  1. 01

    Diagnose (revenue-first)

    1–3 days

    Audit across the 10 categories but weighted for ecommerce: conversion, performance, security, platform drift.

  2. 02

    Stop the bleed

    2–5 days

    Critical-revenue fixes first. Checkout failures, payment retries, broken abandoned-cart. Usually patchable inside a week.

  3. 03

    Rebuild checkout + cart

    1–2 weeks

    Highest-leverage pages redone with conversion as the target. A/B-testable, instrumented, observable.

  4. 04

    Re-platform or retain

    1–4 weeks

    Sometimes the platform is the problem; sometimes it isn't. We tell you which, and plan migration only if it pays back.

  5. 05

    Maintain

    30 days + optional

    Post-launch cover included. Optional care plan for the inevitable platform drift and integration churn.

Before, beside, after

The services that stack with this one.

Start here

Unf-ck Audits

Revenue-first diagnosis before any rebuild quote.

Details Flagship

Unf-ck Static / CMS

The sister service. For non-shop rebuilds.

Details Ongoing

Unf-ck Care Plans

Post-launch stability for busy stores.

Details

Ready?

Send us the URL. we'll tell you where the bleed is.

Book £250 initial audit Or just get in touch